HIRSHHORN KIDS "We Speak": Inspiring the Next Generation of Creators Through Modern Art

ABOUT:

As the Creative Director and Illustrator for the HIRSHHORN KIDS, "WE SPEAK" project, I had the pleasure of overseeing the design process, from developing the color palette, typography, logo, and page layouts to creating custom vector illustrations.

GOAL:

I aimed to inspire young learners to become creators, artists, and problem solvers. I accomplished this by telling the stories of the artists through biographies that were instructive for children under the age of 12 and anyone interested in modern and contemporary art. Children could understand their potential, the world, and their place in it by learning about the artists' lives. They could also learn how art is influenced by personal experience and history.

SOLUTION:

To achieve this goal, I created an easy-to-follow, engaging PDF that included artist bios and projects for children to use within schools. The resource was designed to help children identify with the artist and promote in-person visits to exhibits. The design incorporated the color palette, typography, logo, and custom illustrations to make the content appealing and accessible to young learners. As the Creative Director, I ensured that the design aligned with the school curriculum and provided teachers with an effective tool to teach modern art to their students. As an Illustrator, I also created custom vector illustrations that added visual interest and engagement to the content.

We also included information about the importance of art in education, highlighting the benefits of creativity, critical thinking, and problem-solving skills that students can develop through art. Ultimately, the "We Speak" project aimed to foster an appreciation for modern art, inspire creativity, and encourage the next generation of artists and creative problem solvers.

Logo WE SPEAK: The Art of Becoming

WE SPEAK: The Art of Becoming -Page Layouts

WE SPEAK: The Art of Becoming -Vector Illustrations